Enquiry Now

Content Making and How to search on Google when creating content

Posted at: 14 Apr, 2021 | Category: Digital Marketing | Author: DSOM
Content Making and How to search on Google when creating content

Content Making

How to Make Content 

Have you ever heard about the phrase that  

“Content is king” and that you have to make Quality content. More content does not mean better content. Its quality matters everywhere. We should never compromise with quality. 

If you want to start blogging as a carrier, you must follow these tips to make quality content for your blog or a website. 

  • Make Your Content Valuable and Relevant  
  • Innovative and Unique Content  
  • Use Plain English and Keep Your Content short  
  • Always Start with Keyword Research  
  • Stay On Topic
  • Use the “Inverted Pyramid” Method  
  • Write for Your Audience  
  • Use Appropriate Images  
  • Use Standard and Well-Formatted text  
  • Grammar and Spelling errors  
  • Use Long Tail Keyword  
  • Internal Linking  
  • Proper On-page SEO

 

When we discuss SEO friendly web content tips that can be easily understood by the search engines. The more they can understand about your page, the greater are your chances of achieving a better ranking in their search results. To make content for your business website can be challenging, but by following these simple tips you can make sure that your content is valuable and relevant and connecting with your readers.

Google Keyword Planner 

What is Google Keyword Planner? 

The Keyword Planner is a part of the Google Adwords advertising platform. It allows users to research and analyze lists of keywords for use in pay-per-click campaigns. 

The keyword planner is designed as a paid search tool but its data is nevertheless extremely useful for SEOs. 

It is one of the most used keyword research tools. It is a free tool which is integrated with Google Adwords. This tool requires you to create an Adwords account before you start using the tool. It serves two main purposes for those who want to achieve good rankings and get more visitors to their website through SEO – to provide keyword ideas and to give estimates of monthly search volumes for keywords. As choosing keywords is a critical stage in the SEO process, knowing how to use this tool properly is essential. 

Instructions to use:

  • Sign in to your AdWords account.  
  • In the upper right corner, click the tool icon, and then under "Planning," click Keyword Planner.  
  • Type or paste one or more of the following in the “Find new keywords” search box and, on your keyboard, press “Enter” after each one:  
  • Words or phrases that describe what you're advertising.  
  • The URL of a webpage or entire website related to your business.  
  • Click Get started.  
  • Review your keywords in the keyword ideas page. 

How to search on Google 

How to get better search results using Google search? 

“Effective searching is a powerful skill.” Millions of people use Google search every day for a variety of reasons. Google has its own way of understanding things and how it interprets each query. To be effective and get maximum output, you need to understand it and remember it. 

Learn a few tips and tricks to filter and better your Google search results on Google. 

    • Start with simple basics: No matter what you're looking for, start with a simple search like where's the closest airport? You can always add a few descriptive words if necessary. 
    • Search using your voice: To search with your voice, say "Ok Google" or select the Microphone. 
    • Choose web friendly words: A search engine works by matching the words you enter to pages on the web. So using words that are likely to appear on pages will yield the best results. For example, instead of saying my head hurts, say headache, because that's the phrase a medical website would use. 
    • Ignore spelling: Google's spell checker automatically uses the most common spelling of a given word, whether or not you spell it correctly. 
    • Capitalization: A search for New York Times is the same as a search for new york times.
    • Search by file type: Search for specific types of files, such as PDFs, PPTs, or XLS, by adding file type: and the 3-letter files abbreviation.
    • Search within a website: To search within a particular website just add site:sitename to your query.
    • Ignore punctuation: Search ignores punctuation. This includes @# %^*() = []\ and other special characters.
    • Find related websites: You can find websites that have content similar to a website that you already know, by using the ‘related’ modifier. For instance, when you type related: wikipedia.com, you will find a list of websites that contain information similar to Wikipedia.
    • Use descriptive words: The more unique the word, the more likely you are to get relevant results.
  • Find quick answers

For many searches, Google will do the work for you and show an answer to your question in the search results. Some features, like information about sports teams, aren't available in all regions.

 

  • Weather: Search weather to see the weather in your location or add a city name, like weather Seattle, to find weather for a certain place.  
  • Dictionary: Put defines in front of any word to see its definition. 
  • Calculations: Enter a math equation like 3*9123, or solve complex graphing equations.  
  • Unit conversions: Enter any conversion, like 3 dollars in euros.  
  • Sports: Search for the name of your team to see a schedule, game scores and more.  
  • Quick facts: Search for the name of a celebrity, location, movie, or song to find related information.