PPC Training Introduction
Here is the detailed information about the course. Course include information on some of the hot topics. All these topics will be covered under the course.
What is Pay per Click Marketing (PPC), Why we need PPC, what is the Importance & Benefits of PPC. Some of the major Pay per Click Search Engines like Google AdWords, Yahoo Search Marketing (Overture). How to set-up PPC Campaign? Google Adword Account Structure.
How to set up PPC Campaign, set-up PPC Campaign, Google Adword Account Structure, PPC campaign Navigation. Use of multiple Account, My Client Center (MCC)
What is “Click-through-Rates” (CTRs) What is Impression? What is Conversion? What is “Cost/Conversion”? How to increase CTR & Conversion, What is Tracking Code?
How to do Keyword Research for PPC
During the whole course of 3 months, we will find out various aspect of Pay Per Click such as what is Keyword Research?, difference between SEO & PPC keywords, research PPC Keywords, PPC Keywords tools and resources and many more. All the details will be discussed and will be practically implemented in the class.
90% Practical Training + 5% theroy
Instalment Available
Search Advertising
Display Advertising
E-Commerece PPC
Display Advertising
Video Advertising
App Advertising
Brand Advertising
DSOM is a professional institute for Digital Marketing training. They have thorough knowledge and expertise on every aspect related to Digital marketing. They provide valuable experience for an uplifting career in digital marketing world.
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No doubt DSOM is the best institute for digital marketing . Everyone around is all supportive and encouraging. The faculty members are good, you won't have to roam around for any kind of guidance that you need. There's a lot of learning throughout the whole period of the course. So don't think twice before joining.
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DSOM provides good study material supply, good classroom & good teaching. Dsom has highly trained faculty which really helps the students for achieving their goals. As I have joined dsom as a fresher to learn digital marketing. My trainer Vikas Sharma sir have excellent knowledge and they gave all real time scenarios to understand more.
